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https://www.metmuseum.org/exhibitions/the-art-of-the-literary-poster-works-from-the-leonard-a-lauder-collection/exhibition-objects>
"During the 1890s, a new type of poster emerged in the United States, one that
more closely resembled a work of art than an advertisement. Thanks to recent
advancements in printing techniques, artists could create colorful, inventive
compositions that seamlessly integrated text and images. Recognizing the broad
appeal of this novel art form, the publishing industry began commissioning
sophisticated placards to advertise magazines, journals, books, and other types
of literature. Though short-lived, the so-called literary poster had a lasting
impact on illustration, graphic design, and marketing in the United States.
This exhibition will present more than 40 highlights from The Met’s outstanding
collection of literary posters, developed over four decades through the vision
and support of Leonard A. Lauder. With a focus on innovations in style and
technique, it will feature works by the leading American poster artists of the
day, including Will H. Bradley, Joseph Christian Leyendecker, Edward Penfield,
and Ethel Reed."
Via Esther Schindler.
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*** Xanni ***
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mailto:xanni@xanadu.net Andrew Pam
http://xanadu.com.au/ Chief Scientist, Xanadu
https://glasswings.com.au/ Partner, Glass Wings
https://sericyb.com.au/ Manager, Serious Cybernetics