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https://theconversation.com/repeating-aids-believing-climate-misinformation-feels-more-true-through-repetition-even-if-you-back-climate-science-236127>
"If you consider yourself a climate science supporter, you probably wouldn’t
think simple exposure to a sceptic’s claim could shift your views.
Our new research has produced worrying findings. Climate misinformation may be
more effective than we’d like to think because of a phenomenon called the
illusory truth effect In short, we are more likely to believe a lie if we
encounter it repeatedly. Worse, the effect works immediately – a lie seems to
be more true even after just one repetition.
As our social media feeds fill up with AI-driven bots, sheer repetition of lies
may erode the most essential resource for action on climate change – public
support. Traditional media has a different problem – in their commitment to
presenting both sides, journalists often platform climate sceptics whose untrue
claims add to the repetition of misinformation.
There’s no easy answer. But one thing that does work is to come back to the
scientific consensus that our activities are the major cause of global warming
– and to the overwhelming public support worldwide for stronger action on
climate change."
Cheers,
*** Xanni ***
--
mailto:xanni@xanadu.net Andrew Pam
http://xanadu.com.au/ Chief Scientist, Xanadu
https://glasswings.com.au/ Partner, Glass Wings
https://sericyb.com.au/ Manager, Serious Cybernetics
