https://insideevs.com/features/727285/is-the-ev-market-stalling/
"You’ve heard it everywhere, or some variation of it. It’s never a contest
claim, but an obvious truth, often leading into the meat of the sentence. “As
EV growth stalls” or “In a market where consumers prefer hybrids to EVs.” The
message is always clear: The EV revolution has burned out. Proceed to business
as usual. There’s only one issue with that messaging: It is absolutely false.
You’re being lied to.
EV sales aren’t stalling here. In a “down year,” where growth has been slower
than expected, EV sales are handily outpacing conventional car sales growth,
both at home and abroad. The revolution is in full swing. It might just take a
bit longer than anticipated. But “slower than expected growth” and “stalled
progress” aren’t synonymous. Stalling out rarely involves setting new records
year after year. Yet somehow this narrative took root.
It’s hard to trace where this myth comes from. Like all powerful lies, there’s
a kernel of truth in it. 2024 will not be the best year for the pace of EV
sales growth, but a in much the same way that iPhone sales grew faster in 2009
than they did in 2013. There are fewer early EV adopters left to capture, and
the holdouts are more price-conscious, tech-skeptical and slower to convert.
Yet a slowing rate of sales growth and slowing sales aren’t the same thing, and
sales of pure internal combustion engine vehicles have been in global decline
since 2018. They continue their downward spiral this year, while EVs grow in
many markets. Many of the headlines you’ve seen this year are flat-out false.
The misleading language spans the gamut of media outlets. “E.V. Sales Are
Slowing. Tesla’s Are Slumping,” read a
New York Times headline. The story
itself notes first-quarter EV sales were actually up 2.3% year-over-year. The
first quarter of 2024 was down compared to the last quarter of 2023, true, as
every first quarter is down compared to every fourth quarter in the highly
cyclical, end-of-year-closeout-driven automotive sales business. Ice cream
sales had a rough winter, too. Time to buy puts on Ben & Jerry's."
Via
Fix the News:
<
https://fixthenews.com/goodnews-aids-lgbtq-south-korea-canada-marine-protection/>
Cheers,
*** Xanni ***
--
mailto:xanni@xanadu.net Andrew Pam
http://xanadu.com.au/ Chief Scientist, Xanadu
https://glasswings.com.au/ Partner, Glass Wings
https://sericyb.com.au/ Manager, Serious Cybernetics
