<
https://freedium.cfd/https://uxdesign.cc/kawaii-computing-what-vtubers-can-teach-us-about-design-ea5e47421005>
'Recently, designers on the platform formerly known as Twitter flexed their
skills and turned typically stoic brands into something a bit… cuter. Inspired
by the design language of VTuber logos, sober industry mainstays like iBuyPower
and Facebook were turned into kawaii, whimsical icons.
This trend was kicked off by an ice cream-themed VTuber named Aisu Asai when
she posted a marketed departure from her usual VTuber asset commissions and
uploaded a cute, parody version of the Pizza Hut logo. The post blew up,
currently enjoying some 13 million views and countless replies with VTuber
versions of other company logos. This garnered the attention of some brands in
question, which then produced their own updated logos or asked to be
VTuber-ified themselves.
This viral trend speaks to both the proliferation of VTubers and their unique
design language as well as the power of "kawaii computing."'
Share and enjoy,
*** Xanni ***
--
mailto:xanni@xanadu.net Andrew Pam
http://xanadu.com.au/ Chief Scientist, Xanadu
https://glasswings.com.au/ Partner, Glass Wings
https://sericyb.com.au/ Manager, Serious Cybernetics
