<
https://www.lbbonline.com/news/knock-knock-the-persistence-behind-the-grand-prix-winner-thats-a-lifeline-for-koreas-crime-victims>
"“Nothing will change unless you knock,” says Seongphil Hwang. “You have to
continuously knock, and only then you have the possibility that changes will be
made. Even in this case, if we hadn’t knocked on the doors of the Korean
National Police Agency, this change would not have happened. It took a lot of
convincing, a lot of knocking on the doors of other police departments as well.
In the face of disagreement and challenges, keep knocking the door.”
In the bowels of the Palais des Festivals of Cannes, creative director
Seongphil Hwang, copywriter Seungree Kang and associate CX strategist Jiwon Lee
at Cheil Worldwide are passionately sharing the story of ‘Knock Knock’, a
remarkable idea that enables victims of domestic violence to report abuse to
the police with just two taps on their smartphone. It shares the victim’s
location and allows them to stream evidence to the police live and it’s proven
to be transformative in a country where only 1.7% of domestic violence is
reported."
Via
Future Crunch:
<
https://futurecrunch.com/good-news-trachoma-human-rights-mexico-river-madrid-spain/>
Cheers,
*** Xanni ***
--
mailto:xanni@xanadu.net Andrew Pam
http://xanadu.com.au/ Chief Scientist, Xanadu
https://glasswings.com.au/ Partner, Glass Wings
https://sericyb.com.au/ Manager, Serious Cybernetics
