"Sir David Attenborough has warned that “nature is in crisis” and urged people
to unite behind action to save it.
The natural historian, who has presented programmes including Planet Earth
and The Blue Planet
, spoke out as the Royal Society for the Protection of
Birds (RSPB), the World Wide Fund for Nature (WWF) and the National Trust
launched a joint initiative aimed at halting the destruction of nature across
Launching the Save Our Wild Isles campaign, a joint statement from the chief
executives of the three groups said the country’s “amazing wildlife and wild
places” were being “destroyed at terrifying speed”.
Speaking after the broadcast of the first episode of his new BBC series Wild
– the first set in the UK – Attenborough, a WWF ambassador, said he was
still optimistic for the future.
“The truth is, every one of us, no matter who we are or where we live, can and
must play a part in restoring nature,” he said. “It’s easy to feel overwhelmed
or powerless by the scale of the issues facing our planet, but we have the
“I am hopeful for the future, because although nature is in crisis, now is the
time for action, and together we can save it.”
The campaign highlights rapid declines in native wild species, with figures
showing that in Scotland almost half (49%) of bird species have declined in
numbers since 1994, and one in nine species are threatened with extinction."
*** Xanni ***
Chief Scientist, Xanadu
Partner, Glass Wings
Manager, Serious Cybernetics