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https://theconversation.com/sex-and-lies-are-used-to-sell-vapes-online-even-we-were-surprised-at-the-marketing-tactics-we-found-200446>
"It’s easy to buy vapes or e-cigarettes online. When we looked at websites
selling them to buyers in Australia and New Zealand, we found a variety of
slick, false or misleading marketing claims.
In our new research we outlined how these included health claims – how vapes
contain “zero” carcinogens, are an effective aid for quitting smoking, and lead
to improved breathing “in a matter of days”.
Vapes were also marketed as sexy, sleek and environmentally friendly.
We saw a range of products on sale – including several bundled together as
“starter kits”. Most vaping liquid contained nicotine. There were price
discounts, loyalty schemes and free delivery.
Here’s why this is all such a concern and what we can do about it."
Cheers,
*** Xanni ***
--
mailto:xanni@xanadu.net Andrew Pam
http://xanadu.com.au/ Chief Scientist, Xanadu
https://glasswings.com.au/ Partner, Glass Wings
https://sericyb.com.au/ Manager, Serious Cybernetics
